<h2>Who are the top promoters?</h2>As discussed in <a href="https://certifier.me/blog/5-strategies-to-drive-traffic-with-certificates" rel="noopener noreferrer" target="_blank">this article</a>, when someone shares their certificate on social media, it starts working as a marketing tool that promotes your brand and generates potential clients. It is a hidden bonus of issuing certificates.However, not all certificates are equal in terms of the marketing impact they make on your organization. Some bring lots of views and traffic to your website, others – do not. At Certifier, the recipients of the best performing certificates are called top promoters.&nbsp;We can compare such recipients to influencers, i.e. those who have the power to influence big audiences due to their authority, knowledge, or position. Top promoters can help boost your marketing reach and spread the word about your company or particular learning event. So how can you engage with top promoters to maximize certificates' marketing value? Let's get to know the fastest.<h3 class="ql-align-justify">#1 Respond to top promoters' posts with shared certificates </h3>The first thing you should do is to find the profile of your top promoter(s) on the social media where they shared their certificate. Leave a comment under this post and say thank you for sharing their achievement. Consider looking through the comments and reactions to get the idea of those individuals who showed the highest level of engagement. Following this, you can reply to some comments, react to them, or visit and connect with the engaged profiles.&nbsp;&nbsp;It will help you boost post engagement even more and connect with those people who showed the biggest interest in your learning event. This is an example of a response given by our customer eSuite on LinkedIn:This is an example of a response given by Certifier's customer eSuite on LinkedIn:<img src="https://res.cloudinary.com/certifier/image/upload/v1663062057/Comment_under_shared_certificate_799c9ea768.jpg" alt="Comment under shared certificate.jpg">As you can see, the shared certificate received two comments: (1) from Nathan Bush – the director of eSuite, and the other (2) from the official eSuite account.&nbsp;<h3 class="ql-align-justify">#2 Provide some gifts for the top promoters' audience</h3>Use the momentum and ask your top promoters to share some discount coupons or even a free ticket for people from their network. Given that this network is already very much interested in your event, providing a discount code created specifically for them might increase the chances of turning these people into your paying customers.<h3 class="ql-align-justify">#3 Turn your promoters into brand ambassadors </h3>Influencer marketing is one of the most powerful marketing tools. Thus, you can consider collaborating with your rock star promoter by, for example, making this promoter your brand’s ambassador. This involves constant mentioning of your learning events on their social media channels, posting updates about upcoming events, etc.&nbsp;<h3 class="ql-align-justify">#4 Ask your top promoters to post feedback about your company, course, or certification program </h3>If influencer marketing is not a part of your company’s marketing strategy, you can simply ask your top promoters to post honest feedback about your event or company. In exchange for that, you can offer some other events or courses you have for free.<h3 class="ql-align-justify">#5 Ask top promoters to share their certificate on other social media </h3>At Certifier, you can see which social media your certificate was shared on. If a top promoter shared their certificate on, e.g.,&nbsp;LinkedIn only, you can ask them to share their certificate on other social media profiles, i.e. Twitter and Facebook. It will increase the certificate’s exposure to the promoter’s network from other channels.<h2>Summary</h2>In this article, we discussed the ways to engage with top promoters and maximize the marketing gain generated by certificates. We found out that top promoters are those certificate recipients whose network showed a particularly high interest in the certificate they shared. We compare such people to influencers with whom you can collaborate to spread the word about your organization and increase your event attendance, course participants, or the number of association members.<h2>🤓 Homework for Certifier users</h2>So now, when you know who the top promoters are, we want to recommend you develop and implement the strategy of cooperating with your top promoters. Check the Top promoters section in Certifier’s analytics tab, find your top promoters' profiles on social media, and analyze them. Combine this knowledge with the nature of your events, and develop a real strategy of engaging with the holders of the best-performing certificates that will help you increase the number of your event attendees or course registrants.&nbsp;

Top promoters are those certificate recipients, whose network showed a particularly high interest in the certificate they shared. Read on to find out how you can engage with such recipients to increase certificates' marketing reach.

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Maximize the Value from Certificates: Top Promoters 101

Every marketer responsible for lead generation at a B2B technology company knows how difficult and expensive it is to generate new contacts for potential customers.And this is not the only challenge marketers face. Building a brand and creating lasting relationships with the target audience is equally challenging.Technology companies are outdoing themselves with designs and ideas to promote their products or services. In our opinion, offering value to your potential customers is always the most effective way to attract the attention of potential clients.What exactly would that value be? How do you provide it?Until recently, there were a lot of talks mainly about <a href="https://www.cience.com/blog/best-ways-to-use-content-marketing-b2b-lead-generation" rel="noopener noreferrer" target="_blank">content marketing</a> as a way to promote your business and generate valuable leads.But remember, content marketing is a very broad term. It can mean publishing high-quality articles on a blog, creating ebooks, conducting research and sharing the results, or organizing webinars, just to name a few examples. <h2>How to offer valuable content in the B2B sector?</h2>Fortunately, there are many forms of content marketing and ways to offer valuable content. I believe that active knowledge sharing will soon become a new trend. People know that they need to learn and upskill constantly, and they are increasingly interested in doing so online.How can technology companies take advantage of this trend?One of the best decisions is to create your online academy. This may sound like a very demanding project, but it is worth investing time and budget in such an initiative. Another way is to start your certification program, which I will talk about later in this article.Now let's get down to the details and see how to create your online academy. <h2>Online academy as the best B2B lead generation channel</h2>In order for your online academy to meet its two main goals: sharing valuable knowledge and B2B lead generation, you need to align its topic with the problems and challenges your potential customers are facing. I assume, of course, that you know how to solve these problems :)<h3>How do combine these two goals?</h3>Define the target audience for the course and list their challenges. Then determine in what form you want to deliver the knowledge - whether it will be videos, or maybe PowerPoint presentations, or notes in a downloadable PDF.Let's say you sell customer service software to small and medium-sized businesses. Your online academy should offer courses focused on how to deliver good customer service. The content you create should be created for small and medium business owners as well as the customer service agents they employ.Or maybe you sell <a href="https://www.cloudtalk.io/" rel="noopener noreferrer" target="_blank">call center software</a>. Then you can create a customer service academy and offer courses focused specifically on this segment. Make a course about customer service and sales funnels. There are really many topics you can cover.If, on the other hand, you offer nursery management software, create a course on how to manage a nursery. Gather best practices from the market, and engage educators and nursery staff to share their experiences.As you can see, the scheme is really simple: when creating an academy, you focus on topics that directly relate to the product or service you offer.Remember, however, that an online academy is not meant to be a pushy advertisement of the software you sell. You can use screenshots from the tool as examples or even better – give course participants free access to your solution, but the content cannot be focused on it.You have to provide value, and at the same time, you can show that you offer an interesting program, never the other way around. Do you need any help with this topic? <a href="https://certifier.me/?utm_source=googleads&amp;utm_medium=search&amp;utm_content=17128749599&amp;utm_term=certifier&amp;gclid=CjwKCAjwsfuYBhAZEiwA5a6CDM7uTw8uV82n35lPGjPF8jSl3Fj6Gv2c0sH9zufd-uWMnt5_3uWSLhoC_KsQAvD_BwE" rel="noopener noreferrer" target="_blank">Certifier</a> team will be willing to help you.

Looking for new ways to acquire leads? Get to know how to generate new contacts for potential customers with certification programs!

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Online University, Academy, or Certification Program as Best Lead Generation Tool for B2B Tech Companies

Webinars have become one of the most powerful forms of content marketing within digital marketing strategies. No wonder you want to learn how to use them for your online courses.However, organizing a webinar can be a challenge if you don't have a reliable webinar tool. Knowing that&nbsp;we created a list of the most useful and handy webinar tools on the market. Read this article to discover the most recommended platforms for creating webinars that exist today.Learn more:&nbsp;<a href="https://certifier.me/blog/how-to-improve-the-effectiveness-of-webinar/" rel="noopener noreferrer" target="_blank">How to improve the effectiveness of your online webinar</a>In addition, we will analyze their pros so that you can choose the one that suits you best. Shall we start? <h2>The 6 most popular webinar tools { 6 popular webinar tools }</h2>Without further ado, let’s look at&nbsp;popular webinar tools and what they have to offer.<h3> </h3><h3>Webinar Jam - powerful webinar platform</h3>This list couldn’t start with any other but one of the leading webinar platforms at the moment - Webinar Jam. This solution has emerged as a simple and very intuitive tool for organizing webinars. In fact, with Webinar Jam, you can set up a webinar in just a couple of minutes.WebinarJam integrates seamlessly with Facebook's tracking pixel (a great advantage if you run social media ads campaigns). Never forget how important it is to track any user behavior.You can use Webinar Jam to organize live course classes or record them and share them with course participants later. It also enables interactive classes, where students can ask questions or even take over the floor during the course. Integrations with popular marketing automation tools will help you ensure course attendance.Pros of Webinar Jam:<ul><li>Up to 5,000 members in the room (in the Enterprise plan) with the option of screen sharing or PowerPoint presentations.</li><li>It’s compatible with all browsers, devices, and operating systems. In addition, it does not require any software downloads to attend an online course.</li><li>Enables sharing files with attendees.</li><li>Great customer support.</li><li>Automatically record the webinar so attendees can watch it again.</li><li>Live chat with moderators. Private messaging and polls to facilitate interaction.</li><li>Up to 6 presenters on one screen, perfect if you want to organize a round table or panel discussion.</li><li>Allows an attendee to become a presenter temporarily.</li><li>Integrations with popular email marketing tools such as <a href="https://www.emailvendorselection.com/activecampaign-review/" rel="noopener noreferrer" target="_blank">Active Campaign</a>.</li><li>Live broadcasting on YouTube or Facebook Live channel.</li><li>Allows you to generate pop-up offers during the webinar to encourage conversions.</li><li>You can schedule a webinar for a specific date and time, and you can even trigger email or SMS reminder notifications for attendees.</li><li>The webinar registration landing page is customizable (colors, texts, logo, images, etc.).</li></ul> <h3>GoToWebinar - everything you need for webinars</h3>GoToWebinar is one of the first webinar platforms that were available for video creators. It is focused on companies with large marketing budgets. In short, it’s a solid and reliable tool with a multitude of useful features.You can also use it to organize an online course, but remember that this solution is rather pricey, making sure it won’t exceed your marketing budget. GoToWebinar supports conversions and enables you to send reminders to course attendees. Polls and surveys during webinars will be a great help in engaging course participants.Pros of GoToWebinar:<ul><li>Up to 2,000 members in the room (in the Pro plan) and 5,000 (in the Enterprise plan).</li><li>Allows you to share videos.</li><li>Integrations with marketing automation and CRM tools.</li><li>Automated email invitations, confirmations and reminders to attendees.</li><li>Polls and surveys during and after the webinar.</li><li>Webinar recording and uploading of pre-recorded webinars.</li><li>Simple configuration. Just choose the date and time, and the system will guide you step by step.</li><li>24/7 support is excellent.</li><li>Detailed attendee reports and webinar statistics.</li></ul>Learn more:&nbsp;<a href="https://www.g2.com/categories/webinar/free" rel="noopener noreferrer" target="_blank">Best Free Webinar Software Solutions in 2021</a> <h3>Webinar Ninja - built for teaching, not meetings</h3>If you are looking for an attractive, easy-to-use, and affordable webinar tool, WebinarNinja should be on your radar.It’s a solution suitable for people who are just starting off with their online course. It’s easy to set up and enables automated replays, which is super useful for courses you want to reuse multiple times. If you want to monetize your webinar further, Webinar Ninja is a solution for you - you can present offers during courses and conduct polls before, during, and after your online course.Pros of Webinar Ninja:<ul><li>Up to 1,000 participants (Power plan).</li><li>Quick to set up. As the platform itself promises: you can create your webinar in as little as 10 seconds.</li><li>Automated and hybrid webinars, i.e. you can run fully automated replays on a specific schedule or combine live and pre-recorded elements.</li><li>Insert video into the <a href="https://www.visme.co/presentation-software/" rel="noopener noreferrer" target="_blank">presentation</a> and instant screen sharing.</li><li>Scheduled offers to show at any time during the webinar.</li><li>Conduct multiple polls before, during and after the webinar.</li><li>Customized registration landings.</li><li>Analytics dashboard that breaks down presentations, registrations, offer clicks... With the ability to export data.</li><li>Integration with more than 1,000 apps through Zapier.</li><li>It does not require the attendee to install any software or plug-ins to access the webinar.</li></ul> <h3>EasyWebinar - Easy-To-Use Webinar Software</h3>Another solution to energize your webinar without complicating your life and without the need for you to be an expert in organizing webinars is EasyWebinar.It’s great for live online courses because it enables live chat and screen sharing options to increase attendees’ engagement. It can be used on the go due to the availability of the mobile app.<ul><li>Up to 2,000 members in the room (in the Enterprise plan).</li><li>Live interactive chat and screen sharing options.</li><li>Live and simultaneous broadcasting through multiple social media platforms such as YouTube Live, Facebook.</li><li>Allows up to 4 presenters who can use their own camera and microphone and share their screen.</li><li>Enables webinar recording and downloads.</li><li>Mobile app is available —no software or plug-in download is required by the viewer.</li><li>Integrations with various software types like GetResponse, Stripe, PayPal, ThriveCart, ConvertKit, or Mailchimp.</li><li>Any attendee can become a presenter.</li></ul>Learn more:&nbsp;<a href="https://certifier.me/blog/10-free-certificate-templates-for-webinars/" rel="noopener noreferrer" target="_blank">10 Free Certificate Templates for Webinars</a> <h3>Demio - effective webinars with less work</h3>One of the latest additions to this list of the best webinar tools is Demio. It’s a fairly new platform, but it offers many advantages.It can be used to organize courses with fewer participants, but with a really high-quality provided by HD video streaming. It also offers public and private chats, so attendees can discuss with each other and also ask a presenter questions that are not visible to other participants.Pros of Demio:<ul><li>It allows up to 500 participants (enterprise plan).</li><li>It offers live, automated, pre-recorded, or hybrid webinars.</li><li>Customizable registration pages and automatic email reminders sent to registered users.</li><li>HD video streaming and recording are guaranteed by cloud hosting.</li><li>Countless integrations with third-party tools such as MailChimp or ConvertKit.</li><li>Private and public chats.</li><li>Allows launching offers with CTA buttons and interactive surveys and questionnaires with statistics to evaluate audience participation.</li><li>No need to download additional software.</li></ul> <h3>Zoom - host webinars that put your presenters</h3>The well-known Zoom video conferencing tool is also one of the best platforms for creating webinars and online courses. It is intuitive and has a very easy-to-use interface. One of its great advantages is that it allows you to make free webinars with a maximum duration of 40 minutes and a number of attendees of less than 100.Zoom is widely used in corporate settings that require maximum data security. If you use Zoom to organize your online courses, you will make them highly accessible because Zoom is available on all platforms and devices. It’s also a great solution for webinars that are not prepaid since it offers an integration with PayPal that you can use to collect webinar registration fees.Pros of Zoom:<ul><li>Allows up to 1,000 participants (Enterprise plan).</li><li>Easy customization of registration forms.</li><li>Offers private and public chats.</li><li>Ability to share screens and make annotations on it while sharing.</li><li>Works on all platforms and devices.</li><li>Integration with Paypal, which allows you to collect a webinar registration fee.</li></ul> <h2>What are all these tools missing? A certificate maker! { What are all these tools missing? A certificate maker! }</h2>Yes, you read it correctly - none of these tools provides you with an option to&nbsp;create certificates for webinar&nbsp;or course attendees. But you are lucky - there’s a solution, a certificate creator, you can definitely add to your marketing tech stack -&nbsp;<a href="https://certifier.me/" rel="noopener noreferrer" target="_blank">Certifier</a>.<img src="https://res.cloudinary.com/certifier/image/upload/v1645379264/free_certificate_templates_for_webinar_attendees_9737ad0675.jpg" alt="Using Certifier, you can build, design, create, issue and send certificates online in just a few clicks">This certificate creator is easy to use and navigate, and it handles all of the steps of the certificate creation process conveniently. Certifier stands out among other online certificate makers due to its vast library of free certificate templates that are available to users.If you don’t want to use a&nbsp;ready-made certificate, the Certifier’s powerful visual editor allows you to design your own certificate without relying on pre-made templates. You can use dynamic elements to populate your certificates with data once they look is ready. This feature allows you to create personalized and customized certificates.Learn more:&nbsp;<a href="https://certifier.me/blog/how-to-create-and-send-certificates-for-webinar-attendees/" rel="noopener noreferrer" target="_blank">How to Create and Send Certificates for Webinar Attendees</a>What makes it even more unique and useful is the fact that it provides an option to send issued certificates automatically. You can then send them in bulk via an email sender built into the application.Created certificates can also be downloaded and saved in a variety of formats, including PDF and ZIP. This is a missing piece in the operations around your online course. <h2>Wrap up { Conclusion }</h2>To assess which webinar tools meet your requirements, it’s best to use free trials each tool offers and test them. This way,&nbsp;you can check these solutions&nbsp;out before upgrading to a paid plan and make sure that your choice is the right one.As you can see, the choice of tools and platforms for creating webinars, whether free or paid, is really vast.Now that you know which ones I recommend, it's your turn:&nbsp;test, compare, and analyze until you find the one that best suits your business and enables you to organize the best online courses. And don’t forget to create certificates for your online course attendees!

Read this article to discover the most recommended platforms for creating webinars that exist today.

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Most Popular Webinar Tools | Certifier

The Most Popular Webinar Tools and How to Use Them for Your Online Course

A year ago, I thought that there were a lot of free webinars on the market.How wrong I was back then!Now there are truly a LOT of them.Every day there are a huge number of free webinars on any topic, in any language, as well as hundreds of free live streams on Instagram and YouTube too... not to mention damn ClubHouse, which has dozens of rooms on a range of topics, on any given day!Conversion rates have dropped significantly. Thus, one cannot but mention a drop in webinars' effectiveness as marketing tools<blockquote>The era of simple free webinars is officially over since the nowadays market is way too competitive for such things.</blockquote>If you want to use webinars as an effective marketing channel, you need to modernize, improve, and add value to your event. Below are a few ideas on&nbsp;how you can improve your webinars&nbsp;to increase efficiency, conversion rates, sales, and viewer satisfaction. <h2>1. Add some entertainment { 1. Add some entertainment }</h2>Forget boring continuous&nbsp;talking head&nbsp;presentations. Try adding different formats to your webinar:<ul><li>writing a list</li><li>drawing on a board or tablet</li><li>connecting with guests remotely or just in the frame</li><li>adding background music to your speech in some parts of the webinar</li><li>showing real cases</li><li>adding comedy and stand-up elements</li><li>wearing goofy clothes, like custom-made suits or&nbsp;<a href="https://printify.com/custom-socks/" rel="noopener noreferrer" target="_blank" style="color: rgba(var(--sk_highlight,18,100,163),1);">custom branded logo socks</a>&nbsp;for participants to see</li></ul>Make an online show, not just a boring presentation. <h2>2. Add a completion certificate to the webinar { 2. Add a completion certificate }</h2>Make sure the webinar viewers can take something with them after the event. It increases the webinar value for the visitors and serves as an excellent tool for viral marketing. Webinar visitors will share certificates on socials and add them to their LinkedIn profile.You can use a tool like&nbsp;<a href="https://certifier.me/" rel="noopener noreferrer" target="_blank">Certifier</a>&nbsp;to easily create free digital certificates for your webinar participants. Yes, you can create PDF certificates for webinars in bulk with different names.Also I encourage you to read the article:&nbsp;<a href="https://certifier.me/blog/how-to-create-and-send-certificates-for-webinar-attendees/" rel="noopener noreferrer" target="_blank">How to Create and Send Certificates for Webinar Attendees</a> <h2>3. Add a practice activity to the event { 3. Add a practice activity }</h2>Give a workshop, not a webinar. People can enjoy a little practical lesson during the online webinar. This will give them the feeling of acquiring a new skill (even a small one).Tip! Remember about <a href="http://quidlo.com/timesheets" rel="noopener noreferrer" target="_blank">time tracking</a> during the webinar so that one activity doesn't become too long. The good idea is to break down the learning into smaller chunks and focus on one skill or problem per session. This way, participants won’t get overwhelmed by too much information.&nbsp; <h2>4. Increase availability on LIVE { 4. Increase availability on LIVE }</h2>Only 20-25% of registration for a free webinar comes to LIVE. You need to do your best to get registered people to participate in your webinar. There are several ways to do this.&nbsp;You need to drag people to the webinar by any way, from those who are registered:<ul><li>reminder emails, SMS, voice, and chatbots</li><li>calendar plugins</li><li>bonuses for participants</li><li>graduation webinar certificates</li></ul> <h2>5. Add free materials { 5. Add free materials }</h2>It can be anything to add value to webinar visitors:<ul><li>webinar recording</li><li>presentation and drawings from the webinar</li><li>cheat-sheet or mind card from the webinar</li><li>checklists and templates that complement what was said at the webinar</li></ul>To increase the conversion rate to registration, you need to add value to your webinar for potential attendees. <h2>6. Give real value { 6. Give real value }</h2>All of the above items will not work without this item. You can give five certificates of completion, but this won't mean a thing if you don't provide real value during the event. Give knowledge, show how to solve a problem, show a real case study.That's the most important item.The competition to get viewers is huge. You are not only competing with other webinars but in general with any events that your viewer might watch on any given evening.<h3> </h3><h2>Conclusion { Conclusion }</h2>The competition to get viewers has increased, which reduces conversion rates. But webinars are still a very effective marketing tool. In conclusion, there are 5 items that I recommend you implement to increase the effectiveness of your webinars:<ol><li>Add some entertainment</li><li>Add a&nbsp;<a href="https://certifier.me/blog/how-to-create-and-send-certificates-for-webinar-attendees/" rel="noopener noreferrer" target="_blank">certificate for webinars</a></li><li>Add a practice activity to the event</li><li>Increase availability on LIVE</li><li>Add free materials</li><li>Give real value</li></ol>

A few ideas on how you can improve your webinars to increase efficiency, conversion rates, sales, and viewer satisfaction. Read on to learn more.

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Below are a few ideas on how you can improve your webinars to increase efficiency, conversion rates, sales, and viewer satisfaction.

How To Improve the Effectiveness of Your Online Webinar

Think of the best online course you have ever participated in. Yes, the best one. Stop reading and think about it for a few seconds.Why do you think you recall that particular course? Do you remember it because of a charismatic trainer or their way of communicating? Or interactive elements of the course?Or maybe because the content presented during that training was unique and well-thought?Or, let me make the last guess because you received a&nbsp;well-designed certificate? <h2>Apps for course creators - our bets</h2><h2>1.&nbsp;Teleprompter Mirror&nbsp;- a free teleprompter tool for course creators { Free teleprompter }</h2>This app for course creators may not come to your mind the minute you think about the tools needed to create an e-learning course.But believe us, it will make your work easier.Teleprompter Mirror is a solution you can use to display previously written text and easily read it in front of a camera. It’s a really handy tool for course creators that enables them to create high-quality, smooth recordings.<img src="https://res.cloudinary.com/certifier/image/upload/v1645289548/mirror_073fbf3fb0.png" alt="Teleprompter Mirror">You can access the app via a browser. You only need to copy and paste your text into a browser window, adjust speed, font size, and press the play button.Instruction on the site says: “If you're reading your script on a teleprompter, the 'Horizontal Flip' button at the top flips your script to a mirror image.” It means that Teleprompter Mirror gives you more than one option to display your text. <h2>2.&nbsp;Certifier&nbsp;- a free bulk certificate generator { Certificate generator }</h2>Your work doesn’t finish the moment your online course participants attend the last session of the course. Then you need to make sure their experience remains as positive as during the online training. That’s why we added Certifier to our list of apps for course creators.<img src="https://res.cloudinary.com/certifier/image/upload/v1645289658/Certifie_main_page_3fc326c5bd.jpg" alt="Certifier - create certificates in a bulk">This tool enables you to create certificates online in a few clicks. Or, to be precise: to design, issue, and send certificates online for free. The app was built with online course creators in mind, and the wide range of features it offers makes issuing certificates in bulk a breeze. This is the best bulk certificate generator.Certifier provides a vast library of free certificate templates, but it also makes it possible to create certificates from scratch thanks to an advanced editor that includes dynamic elements.What’s more, dynamic elements offered by Certifier enable personalization and can be used to send automated emails to online course attendees. Did I mention that Certifier offers a built-in email sender for issued certificates?Learn more:&nbsp;<a href="https://certifier.me/blog/how-to-use-dynamic-attributes-to-create-and-send-certificates-in-bulk/" rel="noopener noreferrer" target="_blank">How to use dynamic attributes to create and send certificates in bulk</a> <h2>3.&nbsp;Blender&nbsp;- a free video editing app for course creators { Free editing app }</h2>If you want to create an online course, you most probably need video editing software. And we have an excellent option for you that is called Blender. It’s an open-source video and 3D creation suite.I don’t need to add that it’s free, right? This tool for course creators supports video editing, simulation, animation, composing, motion tracking, and more.<img src="https://res.cloudinary.com/certifier/image/upload/v1645289748/Blender_a_free_video_editing_app_80ffb9b72c.png" alt="Blender - a free video editing app">Everything you do using Blender is free - be it editing, sharing, or selling your videos online. This app for online course creators enables you to enjoy the total experience with created videos without limitations. It’s really lightweight and versatile. <h2>4.&nbsp;Audacity&nbsp;- a free audio recording and editing app { Free audio recording app }</h2>Sometimes your course may not consist of pre-recorded videos but can be created using a slideshow with only your voice recorded. That’s why our list of apps for course creators must include an audio editor and a <a href="https://voicerecorder.org/" rel="noopener noreferrer" target="_blank">voice recorder</a>.And we think Audacity will be a great fit for you. It’s a multi-track audio recorder and editor that is really user-friendly.<img src="https://res.cloudinary.com/certifier/image/upload/v1645289791/audicity_97de3424df.png" alt="Audacity - a free audio recording and editing app">The fact that it’s available for macOS, Windows, GNU/Linux (and a few other operating systems) users is a big advantage of this tool. What’s more, Audacity is open-source, cross-platform audio software, which means you don’t have to pay to use it.{CTA} <h2>5.&nbsp;Survey Planet&nbsp;- a free survey and questionnaire app for course creators { Free survey and questionnaire app }</h2>Asking course participants for feedback is one of the most important elements of creating an online course, and many online course creators forget about it.To keep improving your work, you have to ask course participants about their opinions and hints on what to improve in your courses. That’s why you need a survey tool, like SurveyPlanet. Such a tool should be on top of your list of apps for course creators.<img src="https://res.cloudinary.com/certifier/image/upload/v1645289834/surveyplanet_cd1726ce43.png" alt="Survey Planet - a free survey">It’s a comprehensive but easy-to-use solution for creating beautiful and creative surveys. This app provides hundreds of features within its basic account (which is free!). With a free account, you get unlimited surveys, unlimited survey questions, unlimited responses, and much more. It’s a perfect tool for course creators, even for those that just start off their educational project. <h2>6.&nbsp;Adapt&nbsp;- a free tool for creating responsive learning content { Free tool for creating responsive learning }</h2>Adapt is another solution that should be in every online course creator’s tech stack. This app for online course creators is an open-source HTML tool available for free. You can use it to create e-learning content that can be accessed on different devices with a viewing experience adjusted to mobile phones, tablets, and desktops.<img src="https://res.cloudinary.com/certifier/image/upload/v1645289887/adapt_309672d1df.png" alt=" Adapt - a free tool for creating responsive learning content">With Adapt, you don’t need programming knowledge to create responsive e-learning courses. The only thing you need to do is to create an account, log into it, create online courses, use various interactive elements, preview your course, and publish it. <h2>Apps for course creators - wrapping up { Conclusion }</h2>Creating an online course consists of many steps and is pretty challenging. Fortunately, there are quite a few tools for course creators out there, and many of them can be used at zero cost.Now it’s your turn to test out available solutions and see which ones meet your expectations and are aligned with your business goals.

These tools will allow you to create outstanding online courses that attendees will remember and make them recommend your course to their friends and family.

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These tools will allow you to create outstanding online courses that attendees will remember and make them recommend your course to their friends and family. 

Best Apps for Online Course Creators in 2021

You probably came here with a burning question in mind: “How to send multiple badges via email?” If your recipients list puts your grocery shopping list on shame, then you need a reliable way to send multiple badges in one go.And there is not only one secret method to do that. You can do it in three different ways:<ul><li>All at once with Certifier (it literally takes a minute!)</li><li>Semi-manually, through Google Apps tools</li><li>Manually, with a little help from the badge generator</li></ul>Let’s go into details and find out how to send even 600 badges in the same amount of time as 5.<h2>Unbeatable perks of sending badges via email { Perks of sending badges via email }</h2>Are you still wondering whether sending a digital badge email is a good idea? Frankly said, there is no better option than that. We have 2023 – <a href="https://certifier.me/blog/what-are-digital-credentials" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">digital credentials</a> are becoming more popular than paper ones with each passing day.Do you need more proof?Reason 1: Digital badges meet the expectations of today’s badge earners. They can share active credentials via social channels or get to know their social network on LinkedIn once they have gained a new title. They can build their online presence in the professional world, which is essential in today's job market.&nbsp;Reason 2: Digital credential network gives you complete control with saved time and effort. You can use automation to create badges, grant them to users and track their progress. All this can be managed through a single online platform or within one <a href="https://certifier.me/blog/best-badge-makers-comparison-table" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">digital credential provider</a>.Reason 3: Think about Mother Earth. The digital credential solution is a much more ecological option. You don't have to print anything, you don't have to hire credential designers, and you don't have to optimize your design options for printed versions (and we know that sometimes the corrections from the printing house seem to have no end).<h2>Option #1: Sending badges by email automatically via one single tool - Certifier (it’s free!) { Option #1: Certifier }</h2>We won’t lie to you. This is the most reliable and convenient way to send your badges online. With a minimum effort on your side. Imagine a certificate tool that makes badge distribution seamless, requiring just a few simple clicks – that's what Certifier does.It’s a digital credential management software that, except for providing an array of credentials templates, also plays the role of an analytics tool. Certifier allows you to have insight into badge status and the group of recipients and manage many different credential designs all at once.So, how to send badges via email with the help of Certifier? The process is pretty simple. <a href="https://app.certifier.me/sign-up?_gl=1*19pkng8*_ga*NjM3NjI5OTY4LjE2NjI5NzQzNzU.*_ga_CT2PET4TWT*MTY4NTUyMDA5OS4yNDguMS4xNjg1NTIwMDk5LjYwLjAuMA.." rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">Create a badge profile</a> and follow the steps.<h3>Step 1: Prepare your badge design and recipient list</h3>Customize your badge with pre-made templates or create your own from scratch. You can choose from a variety of ribbons, bases, and badge icons, change the font and text – make any tweaks you wish.Do you want to see the Certifier badge library? Here is the list that will inspire you: <a href="https://certifier.me/blog/free-digital-badging-templates" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">10+ Free Digital Badging Templates (Ready to Use)</a><img src="https://res.cloudinary.com/certifier/image/upload/v1685543572/send_emails_with_badges_to_multiple_recipients_certifier_blog_create_badge_certifier_2704d3817a.png" alt="Creating badges in Certifier built-in editor.">Once all your badge details are good to go, make a list of entire recipients who joined your webinar, training course, or class learning. These are the very same people you'll be sending your badge invitation email to. Download it (preferably to CSV, XLSX, or XLS file). Easy peasy!<h3>Step 2: Start the badge management process</h3>Go to the Groups tab and select “Create group.” Give it a name, and choose your badge certificate design from the list. If you’re using a premium version, you can even select the email template. You can also set up an expiration date for your badges. Click "Create Group" to confirm your settings.Note! Remove the certificate design if you do not want to include it.<img src="https://res.cloudinary.com/certifier/image/upload/v1685543572/send_emails_with_badges_to_multiple_recipients_certifier_blog_creating_group_of_badge_recipients_d1515e8a76.png" alt="Creating group of badge recipients in Certifier.">Then, click “Issue credentials” at the top right corner. Select a group name and choose to upload recipients via spreadsheet.<img src="https://res.cloudinary.com/certifier/image/upload/v1685543576/send_emails_with_badges_to_multiple_recipients_certifier_blog_uploading_sheet_with_badge_earners_data_1ba56c82c5.png" alt="Uploading sheet with badge earners data.">You are almost there! Upload a recipient list or get a spreadsheet template if you don’t know how to create one (email address and name are everything you need to send out your digital credentials).&nbsp;<img src="https://res.cloudinary.com/certifier/image/upload/v1685543572/send_emails_with_badges_to_multiple_recipients_certifier_blog_sending_badges_in_bulk_822f247c01.png" alt="Sending badges in bulk via Certifier.">That’s all. You get your list ready.<h3>Step 3: Send emails and track badge status</h3>To make sure everything looks great, click "Preview Before Publishing". There you can check badge and email appearance.<img src="https://res.cloudinary.com/certifier/image/upload/v1685543576/send_emails_with_badges_to_multiple_recipients_certifier_blog_verifying_badges_eed623e30c.png" alt="Verifying badges in Certifier dashboard.">All checked? Save and publish – your credentials are being distributed! The "Credentials" tab allows you to track their status at any time. See if your badge email has been opened or even added to social media sites like LinkedIn!<img src="https://res.cloudinary.com/certifier/image/upload/v1685543571/send_emails_with_badges_to_multiple_recipients_certifier_blog_checking_badge_status_2ac4ef4546.png" alt="Checking badge status on Certifier dashboard.">Note! Good to know that Certifier provides seamless integration via API or such tools as Zapier, Google Sheets, or Google Forms. Also, it allows for custom integrations via API.<h2>Option #2: Semi-manual emailing of badges using Google Apps { Option #2: Google Apps }</h2>Now, let's dive into the ins and outs of sending certification badges via email using Google Drive Apps. While this method might take a little extra time, it'll still save you a ton of hassle compared to doing it all manually.There are a few different ways you can create online badges using Google Drive. There is only one Google tool that can be used to create badges – Google Slides. Be careful, though. It’ll be quite limited.If you need some help on how to create Google Slides, this article might help you out: <a href="https://certifier.me/blog/how-to-make-google-slides-certificates-in-5-steps" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">How to Make Google Slides Certificate in 5 Steps</a>. It’s aimed at digital certificates, but it still will work out in terms of badges.<img src="https://res.cloudinary.com/certifier/image/upload/v1685543572/send_emails_with_badges_to_multiple_recipients_certifier_blog_creating_badges_in_google_slides_df422cf28d.png" alt="Creating badges in Google Slides.">Once your badges are ready, go to the main menu of Google Drive and create a new Google Form. Click “Responses” and then “Link to Sheets” – thanks to that, e.g., after registering via a form, all your recipients' data (with an email address) will be stored here.&nbsp;The last step is to add an AutoCrat add-on so that you’ll be able to send badges by using your Gmail account. You can choose to send certificates right away as soon as someone fills out the form, or you can schedule them to be sent at a specific time.This option may not be the perfect one, and there are some pitfalls to watch out for, but it's still possible to optimize it so that it works.<h2>Option #3: Sending badges manually along with an online badge maker { Option #3: Sending manually }</h2>Here it is – the last, the most time-consuming option. The method will work if you have a few badges to send. But, if you have a lot that you want to customize individually, it might take too much of your energy.To begin with, you need to find an appropriate design credentials tool. You can use such tools as Figma, Canva, and Adobe or just order the design from a graphic designer. Basically, you need to enter the recipients' data manually and prepare each design separately (unless you use one design for all recipients).&nbsp;<ul><li>Generate a customized link for each badge (e.g., via a folder in Google Drive). Copy the link to the first badge and paste it into an Excel file.</li><li>Drag the cell with the link over other cells to automatically generate corresponding links with consecutive numbers.</li><li>Add columns for recipients' names and email addresses, and save the Excel file.</li><li>Sync the file with your email client or use a tool like Instantly to send emails automatically.</li><li>Craft personalized content for each email and attach the badge link.</li></ul><h2>Comparison table: Compare options for sending badges through email { Comparison table }</h2>You have the opportunity to compare all three options available here. Each of them surpasses traditional printed credentials in terms of speed and efficiency.<img src="https://res.cloudinary.com/certifier/image/upload/v1685543571/send_emails_with_badges_to_multiple_recipients_certifier_blog_comparison_table_636f5381d6.png" alt="Comparison table of three badge sending options.">The result? Option #1 stands out as the only choice that enables you to automate the entire process, from start to finish, resulting in significant time savings. Also, just Certifier provides an easy-to-access digital credential library with templates. It’s also the easiest way to send your badges via email, allowing you to badge creation and distribution from one single dashboard.<h2>Put your trust in badge automation { Conclusion }</h2>Having a <a href="https://certifier.me/blog/what-is-a-digital-badge-and-how-it-is-used" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">digital version of badges</a> sent to recipients is a nice thing, isn't it? You don’t have to worry about finding a special delivery service or waiting for the mailman. And with the automation of badge sending, you don't even have to worry about allocating your time and resources to printing them properly.Just trust in your automated processes and leave it up to tools when it comes to sending badges via email.Among the options we've explored, one solution stands out from the rest – Certifier. It's the ultimate superstar that will revolutionize your badges sending experience. Do you want to see for yourself? Sign up for your <a href="https://app.certifier.me/sign-up" rel="noopener noreferrer" target="_blank" style="color: rgb(17, 85, 204);">forever free plan</a> today and start creating and sending your electronic badges today.

You're just a step away from sending badges in bulk via email. Three methods to choose from. See which one suits you best.

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Create and Send Digital Credentials